Design Approach
I will lead your business at every step of its growth, providing unparalleled personal service at every interaction. Whether it's launching an MVP, revamping an existing product, securing funding with UI prototypes, increasing customer engagement, or boosting conversions, I will develop a suite of custom-tailored design services to fulfill your expectations.
UX research
Before making any design solutions, I conduct thorough UX research, leaving no stone unturned. This includes market analysis, competitor assessment, crystallizing your product positioning, and defining comprehensive feature lists.
UX design
As a UX designer, I take on the task of transferring user research insights and design solutions onto the interface. Through a series of user tests and iterative sessions, I ensure the digital experience is both scalable and highly functional.
Ul design
My service encompasses all aspects of creating visually appealing digital interfaces, starting from setting UI design direction to developing UI design concepts and design systems, and finally, facilitating a seamless design-to-development hand-off.
UX audit
Ahead of shaking up the market with a product relaunch or UI/UX redesign, I conduct a UX audit. This involves an evaluation of the digital interface from UX, marketing, and business standpoints, ultimately providing valuable recommendations for improvement.
Kind words
I’m grateful for the kind words I receive from coworkers and clients. They value my dedication, creativity, and collaborative approach. Their trust, feedback, and encouragement motivate me to consistently deliver thoughtful, meaningful, and impactful design work.
Kunal Ahirrao
Ast. General Manager
"Atul is one of the most hardworking and creative UI/UX professionals I have come across. Atul has a unique point of view for design which empathises with the end users. Atul does not limit himself to merely working on the UI/UX but engages with tech teams to understand the information architectures. This helps him to come up with suggestions that help tech teams design workflows that are a delight from a UI/UX standpoint and technically feasible to develop. He is a great asset to have in the team."
Abhijeet Adsod
Lead Product Manager
"I have been working closely with Atul for almost a year now. He is one of the finest designers I have worked with. Extremely disciplined, hard-working, and focused on delivering high-quality designs within the stipulated timelines. He adapts well to changing stakeholders' needs and is very supportive of his peers. As a person, he is polite and humble and wins the admiration of the people around him owing to his highly positive attitude. He is a great friend, a great artist, and an overachiever."
Pete Peterson
Senior Vice President
I had the pleasure of working with Atul Charde at Mastercard, where he consistently impressed me with his talent as a UX designer. Atul brings a sharp mind and a strong sense of creative curiosity to every project — always asking the right questions and pushing for thoughtful, user-centered solutions. His ability to blend design thinking with practical execution makes him a standout collaborator and a real asset to any team.
Kathleen Kraemer
Senior Vice President
Atul quickly ramped up and became a strong contributor within the team. He consistently demonstrates dedication, adaptability, and a strong sense of ownership while working in complex environments. His design and prototyping efforts support early visibility, informed decision-making, and smoother downstream execution. Thank you for your valuable contributions and commitment to quality.
My process has been sharpened over 10 years of experience.
Expertise
UX Design
UI Design
Research
Wireframe
Prototype
HTML Basics
Adaptability
usability Testing
Familiar tools
Figma
Sketch
Adobe Xd
Miro
Framer
Webflow
Zeplin
ProtoPie
Accolades
21 Dec 2022
Best Packaging Design Award by DesignRush
Aug 2020
Top website featured on
awwwards.com
17 Apr 2011
Best Drawing Award by Govt. of Maharashtra
08 Jul 2005
Pratikalpa Swarnim Award by Kartab
Hello there!
Currently in India
I'm Atul Charde a product designer passionate about creating emotional experiences at the crossroads of art, design, and AI.
Trusted by brands I’ve helped shape
Designing Human-Centered Solutions with Creativity and Empathy
Work
Mentions
About
Atul
(uh-t-uu-l)
אַטול
Athul
ատուլ
አቱል
অটুল
阿圖爾
އަޓޫލް އެވެ
ꯑꯇꯨꯜ
luna
アツル
اتل
अतुल
أتول
阿图尔
атул
Atoul
ატულ
અતુલ
אטול
Atọl
آتل
อาตูล
ಅತುಲ್
අතුල්
អាតុល
아툴
അതുൽ
ଅତୁଲ
ਅਤੁਲ
அதுல்
Atọl
Атул
atıl
The word originates from Sanskrit, meaning 'incomparable' or 'matchless' or 'unique.'
I discovered my love for design back in grade 9, when I first started experimenting with graphic design and animation. What began as curiosity quickly turned into passion; I loved creating things from scratch and bringing ideas to life. Over time, my work earned a few awards and recognitions, and that’s when I realized design wasn’t just a hobby; it was something I genuinely wanted to pursue.
After graduating, life took me down a different path. With an MBA in finance, I started my career in the banking industry. While the experience helped me build structure, discipline, and business understanding, I couldn’t ignore what I was missing; creative problem-solving and meaningful design work. That realization pushed me to take a leap of faith and move into design full-time.
The journey hasn’t always been easy, but it’s been deeply fulfilling. Today, I design with empathy, curiosity, and purpose, using creativity to solve real human problems and create experiences that truly matter.
Get in touch
Every project starts with a plan.
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